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Awards – The Talker
from Minolta
Minolta was
introducing a unique new design... a camera
that talked... it verbally warned you when
conditions would lead to a less than
wonderful photo.
After looking
at the desired results from the camera
introduction:
An exciting
video would create the excitement that was
needed, but it had to be as unique as the
camera... for a talking camera, a pair of
mimes would be perfect presenters.
The program
was produced, and it earned First Place in the JVC Video Competition. More important,
the camera jumped into the marketplace and
achieved all of the goals set for the
introduction -- Increased Market Share --
Increased Brand Awareness -- Happy
Customers.
Let us put our experience to work for you. Together we’ll achieve the results you want … and more.
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